Imagine is a business development company that offers Go-To-Market services, revenue operations optimization, HubSpot consulting, and more to help businesses overcome roadblocks and barriers to growth.

Chatbots have become a staple in major online chat platforms like Facebook Messenger, which has over 1.3 billion users. Online chat is a faster and more convenient form of communication across the board, with people from all 195 countries using it.

It's fair to say predictions often don’t line up with reality. Remember when Bill Gates predicted the end of spam by 2006? Still, there is a lot of value in analyzing the current business environment and looking for trends to guide you as you make marketing decisions. With that in mind, I hope you enjoy our predictions for the top email marketing trends that we expect to see in 2020. We’d love to hear your comments, did we miss anything?

As a marketing agency, we’re all too familiar with the struggles of email engagement.

Customer interests and behaviors change constantly. But your quarterly goals and product promotion schedules don’t always line up with what your customers care about. Generalized emails and batch-and-blast campaigns often miss the target, resulting in lost revenue opportunities.

Over the past several years, Seventh Sense has primarily focused on helping businesses, organizations and educational institutions, use AI to understand and automate the process of sending emails to their audience at the most optimal time.

It’s vanity...it’s social proof…no, it’s subscriber counts!

First and foremost, I’m all for social proof as it’s one of the most valuable assets any company can have. 

Imagine this: Instead of sitting in a room brainstorming email subject lines or setting up countless A/B tests or spending hours each month pulling metrics, AI tools could handle these tasks and others, with minimal human involvement and at scale.